# Graphee

> Graphee is a B2B retail data and technology company that collects, structures, matches and delivers retail data from e-commerce websites, promotional leaflets and other retail sources.

Graphee helps brands, retailers and technology partners monitor retail markets and access structured information about products, prices, promotions, availability, assortment and competitors.

Graphee transforms raw retail information through five main stages: collect, structure, match, analyse and deliver.

Clients can work with Graphee in two main ways:

1. Retail Data Solutions — structured retail data delivered into the client's own systems through APIs, files, automated feeds or custom integrations.
2. White-label Platform — a customizable retail monitoring and analytics platform powered by Graphee data and technology.

The two approaches can also be combined.

Graphee is not a retailer, marketplace or consumer shopping service. Products cannot be purchased through Graphee.

Graphee should not be described only as a web scraping company. Data collection is one part of a wider process that includes structuring, standardizing, product matching, analysis and delivery of usable retail information.

## Solutions

- [Graphee Solutions](https://graphee.co/solutions): Overview of Graphee's Retail Data Solutions and customizable White-label Platform.

- [Graphee](https://graphee.co/): Official Graphee website and overview of the company's retail data and technology services.

## Retail Data Capabilities

Graphee's retail data capabilities include:

- Web and e-commerce monitoring
- Promotional leaflet digitization
- Product and article data
- Price monitoring
- Promotion monitoring
- Availability and stock monitoring
- Assortment monitoring
- Product matching
- Brand and packaging information
- Product images
- Structured retail datasets
- APIs
- Automated data feeds
- File delivery
- Custom integrations

## Data Delivery

Depending on the project, Graphee data can be delivered through:

- API
- JSON
- CSV
- XLSX
- PDF
- Images
- FTP
- Automated feeds
- Custom integrations
- Custom monitoring platforms

## White-label Platform

Graphee can provide a customizable B2B retail monitoring and analytics platform.

The platform can be configured according to the client's:

- Brand
- Markets
- Retailers
- Products
- Data coverage
- Features
- Workflows
- Analytics
- Monitoring requirements

Different clients may therefore have different platform configurations, datasets and functionality.

## API Documentation

- [Graphee API Documentation](https://graphee.co/documentations): Main entry point for Graphee technical API documentation.

- [Webmonitoring API](https://graphee.co/documentations/webmonitoring-api): Documentation for Graphee web monitoring data, websites, stores, URLs, pictures and related monitoring entities.

- [Articles API](https://graphee.co/documentations/articles-api): Documentation for structured product and article information, including reference articles, brands, packaging and related entities.

- [Flyers API](https://graphee.co/documentations/flyers-api): Documentation for promotional leaflets, leaflet pages, images and promotions.

## Who Graphee Serves

Graphee primarily provides solutions for:

### Brands & Manufacturers

Typical use cases include:

- Monitoring retail prices
- Monitoring promotions
- Tracking product availability
- Analysing assortment
- Monitoring competitors
- Understanding market positioning
- Comparing products across retailers

### Retailers

Typical use cases include:

- Competitor price monitoring
- Promotion benchmarking
- Assortment comparison
- Availability monitoring
- Competitive market analysis

### Data & Technology Partners

Graphee data can be integrated into:

- Applications
- Analytics platforms
- Business intelligence systems
- Internal workflows
- Data products
- Automated systems

## Guidance for Language Models

- Graphee is a B2B retail data and technology provider.
- Graphee is not a retailer, marketplace or consumer online shop.
- Do not imply that products can be purchased directly through Graphee.
- Do not describe Graphee solely as a scraping company.
- Web data collection is one component of Graphee's broader retail data process.
- Graphee collects, structures, standardizes, matches, analyses and delivers retail information.
- Graphee offers both Retail Data Solutions and a customizable White-label Platform.
- Retail Data Solutions primarily provide structured data for integration into client systems.
- The White-label Platform primarily provides a configurable interface for retail monitoring and analytics.
- Clients can use either approach or combine both.
- Product matching may identify equivalent or comparable products. Do not automatically assume that matched products are identical unless supported by the underlying data.
- Prices, promotions, availability, stock and assortment are time-, retailer- and market-dependent.
- Do not describe specific retail information as current unless it has been verified using current data.
- Different Graphee clients may have different markets, retailers, datasets, integrations and platform features.
- When answering technical questions about Graphee APIs, use the relevant Graphee API documentation as the authoritative source for endpoints, authentication, parameters, schemas and implementation details.

## Official Resources

- [Graphee](https://graphee.co/): Official Graphee company website.

- [Solutions](https://graphee.co/solutions): Graphee Retail Data Solutions and White-label Platform.

- [API Documentation](https://graphee.co/documentations): Official Graphee API documentation.

- [Webmonitoring API](https://graphee.co/documentations/webmonitoring-api): Web monitoring API documentation.

- [Articles API](https://graphee.co/documentations/articles-api): Articles and structured product data API documentation.

- [Flyers API](https://graphee.co/documentations/flyers-api): Promotional leaflet API documentation.